Milagro Universe
Pipeline overview — Mar to May 2026
Generated May 2026
Inbound Leads
Walk-ins
Filter by
All months
March
April
May
All categories
Tiles & Flooring
Bath Fittings / Sanitaryware
TOTO
Windows
Other
All sales staff
Saurabh
Harpreet
Alok
Akash
Vineet
Neeraj Nath
Vishal
Aniket Singh
Yash
Amrin
All sources
Website
WhatsApp
Call
Google
Instagram
Reset
Filter by
All months
March
April
All categories
Tiles
Bath Fittings / Sanitaryware
Windows
VOX / Ceilings
Other
All staff
Saurabh
Harpreet
Alok
Vineet
Vishal
Dikshant Sir
Nukul Sir
Akash
Yash
Sandeep
Aniket
All sources
Google
Architect
Walk In
Reference
Direct
Existing client
Second Visit
Contractor
Developer
Online
Other
Reset
Total leads
162
Mar – May 2026
Confirmed lost
14
8.6% of total
Positive / progressing
31
19.1% of total
No follow-up done
22
14% of total
Blank remarks
47
29% — no notes
Junk / invalid
6
Not qualified
Leads by product category
Bath Fittings 52, Tiles 48, TOTO 26, Windows 18, Other 18.
Lead source breakdown
Website 82, WhatsApp 41, Call 25, Google 19, Instagram 1.
Monthly lead volume
March 66, April 70, May 26.
Tiles vs other categories
Tiles 30%, Other 70%.
Key non-conversion reasons
01
No staff follow-up
— 22+ leads show "did not call yet"
Critical
02
Product NA / discontinued
— 8+ losses from stock gaps
Ops
03
Competitor pricing
— better discounts elsewhere
Pricing
04
Lead routing failures
— not forwarded to assigned staff
Process
05
29% blank remarks
— 1-in-3 leads has zero notes
CRM hygiene
Leads per sales person
Total walk-ins
0
Mar – Apr 2026
Deals created / closed
0
—
Confirmed lost
0
Budget / not interested
Quote given, pending
0
Awaiting decision
Architect-referred
0
—
Unique locations
0
Distinct areas / sites
Walk-ins by product interest
Tiles 45, Bath 38, Windows 8, VOX 9, Other 7.
Walk-in source / how they came
Architect 28, Google 22, Direct/Walk-in 18, Reference 12, Others 13.
Monthly walk-in volume
March 60, April 46.
Key walk-in insights
01
Architect referrals
dominate as the top source — indicating strong B2B trust
Strength
02
Chembur
is the most common client location — local catchment area is active
03
Low budget clients
walking in for Jaquar / shower panels — expectation mismatch
Ops
04
28 Apr
was a high-conversion day — 5 deals created or pending in one day
05
Multi-bathroom projects
are common (3–10 bathrooms) — high-value segment
Opportunity
Staff handling walk-ins
Deal status breakdown
In progress 60%, Closed 15%, Lost 10%, Quoted 15%.
Top architect / contractor referrers
Architect / Referrer
Walk-ins sent
Category